![]() ![]() The logo is strong, placed centrally and instantly recognisable – the background image is thematically appropriate, universally recognised as a place of business, and further emphasises the channel’s focus.Īll of that is conveyed through one image and three words. You cannot mistake this channel for anyone else’s – it has his logo and his face as his personality and image is a large part of his brand. Take a look at the YouTube banner we designed for Blake McFarland. Make sure you don’t hide this away in some remote corner – place your logo or brand element in a recognisable location and utilise colour and contrast to make it stand out from its background. If not, fear not – a photo of you or a recognisable brand element can be used too! Do you have a logo? If so, this is the perfect place to share it. Your YouTube banner should tell people instantly that they’ve come to the right place. Let’s break down some key elements of YouTube channel art: Show Who You Are Whatever you’re sharing, it has to be eye-catching, easily digestible and representative of the rest of your brand. However, great YouTube banners go beyond just being visually appealing and attempt to communicate something to their audience, whether that’s sharing further information like a posting schedule and other social media profiles or something more abstract like personality. To be fully optimised, this header image needs to be representative of your brand – this means you need to ensure it is as high quality as possible. How do I optimise my YouTube Channel Banner?Ī visually striking YouTube banner acts like a giant advertisement for your profile and is the first thing anyone looking at your channel will see. ![]()
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